"Our Brand Story"
Happy Mums Love Hoppi Wipes
Our mission
To bring premium quality baby products to mums at the lowest price
We believe mums are happier and more charming when they can afford to live well
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Meet Our Founder
Hoppi was founded in 2021 by Jane Wu, a young and enthusiastic entrepreneur who is also a mom. With a simple mission: "To help mums save more, live happier".
Today, Hoppi has successfully served over 50,000+ happy moms in Malaysia, Singapore, Taiwan, Philippines. According to research, a family spends an average of $520/month in raising a baby in Southeast Asia countries. Purchasing high-quality diapers, milk powder, wipes, cribs, and more can be a financial burden for parents.
At Hoppi, we believe that living a happy and high quality of life should not be expensive. Hoppi™ is committed to ensuring every mum gets the best in the most affordable manner by cutting out the middleman and premium brands.
Every product is rigorously tested to ensure it meets or even exceeds global safety standards for mums to have a peace of mind. In just 6 months, we have successfully shipped over 1.2 million packs of baby wipes and received overwhelming of positive reviews.

Produced by Asia’s No.1 Wipes Manufacturer
With our relationship with the manufacturer and having put our utmost priority in serving all mums, we are able to channel the most optimum value directly back to our customers. This allows Hoppi Wipes to be the best premium affordable baby wipes brand for all mums.